Webinar: The New Science of Professional Services Marketing
Marketing is rapidly becoming the single most important function within a modern Professional Services Firm. In this webinar, learn why and what it means for your firm. Change is sweeping the industry. Don’t be left behind.
Join Hinge’s Managing Partner, Lee Frederiksen, as he provides lessons to navigate this marketplace shift.
What You'll Learn:
- Why professional services marketing is becoming much more data driven and scientific
- How this new generation of buyers and influencers is changing the way professional services firms should market
- How the combination of research, strategy and online marketing can increase firm growth and profitability
- How your brand affects lead generation and business development
- 3 key characteristics winning firms have over runner-up firms