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“Bill.com released a report entitled: “Where Opportunity Meets Value: Business Model Trends for Accounting Advisory Services.” Co-Authored by CPA.com and the Hinge Research Institute it includes findings from a survey of more than 650 accounting firms. Kevin Au, senior director of product marketing for Bill.com, noted: “The survey results show that many firms are moving beyond traditional accounting and compliance services and offering more strategic offerings. In fact, our report shows that more than 60% of accountants surveyed offer strategic advisory services, 26% offer outsourced/virtual CFO services and nearly 25% offer cash flow analysis.”
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