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Marketing Tech Insights Publishes Lee Frederiksen’s Article on Strategic Marketing
Marketing Tech Insights published Lee Frederiksen’s article, “5 Reasons Why Strategic Marketing Should Make You Nervous.” In this article, Lee provides five reasons why basing a marketing plan on an “industry best practice” can be dangerous and counterproductive. He explains that creating a bold marketing strategy is the price of innovation.
About Marketing Tech Insights:
Marketing Tech Insights aims to blend marketing technology with strategies and tactics. The magazine is circulated throughout the USA.